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FestivalFive chapters — launch, battle, and soar
Kite launch drag → kite battle cut (6 kites) → til-gul share → harvest blessings → Kite Master badge.
Free plan · No app download · Delivered via WhatsApp
What makes this experience special
Kite launch drag
Chapter 1: drag the kite string back and release to launch — the kite soars to the sound of cheers.
Kite battle cut mechanic
Chapter 2: swipe to cut 6 rival kites — each one cut sends a burst of colour across the screen.
Til-gul share chapter
Chapter 3: slide til laddoos across to virtual friends — "til-gul ghya, goad goad bola."
Harvest blessings
Chapter 4: your personalised Sankranti wishes appear against a golden harvest field background.
Kite Master badge
Cutting all 6 kites and completing the experience unlocks the Kite Master badge — shareable and earned.
Group family sharing
Share in the family group — one kite, many blessings, everyone celebrating together.
How it works
- 1
Choose the Makar Sankranti experience and enter the recipient's name.
- 2
Write your Sankranti wishes or let AI create them.
- 3
Share via WhatsApp on January 14th.
- 4
They launch their kite, cut rivals, and earn the Kite Master badge.
“Sankranti marks the turn of the sun. Your greeting should feel like a new beginning.”
— The Wowzey team
Planning a Indian Festivals moment
Makar Sankranti marks the sun's transit into Capricorn (Makar rashi) and the start of its northward movement, usually falling on January 14th or 15th — one of the few Hindu festivals with a fixed solar date rather than a shifting lunar one. The same astronomical event is celebrated under different names across India: Pongal in Tamil Nadu, Uttarayan in Gujarat, Magh Bihu in Assam, and Makar Sankranti itself in Maharashtra and much of North India.
In Maharashtra, the day is marked by exchanging til-gul laddoos with the phrase 'til gul ghya, god god bola' — roughly 'accept this sweet and speak sweetly' — meant to smooth over any ill will from the past year. In Gujarat, especially Ahmedabad, the sky fills with kites for Uttarayan, with the International Kite Festival drawing flyers from across the world.
Because the traditions vary so much by region, it's worth tailoring a greeting to which version the recipient actually celebrates rather than defaulting to kites or til-gul for everyone.
Ideas by who you’re greeting
Family — and the regional name matters
- Use their name for it: Sankranti, Pongal, Uttarayan, Maghi, Bihu — a generic "Makar Sankranti" can miss
- A photo experience of last year — the kites for Uttarayan, the pot boiling over for Pongal
Friends flying kites (Gujarat, Rajasthan)
- Reference the terrace, the "kai po che", the cut fingers and the all-day rooftop
Friends celebrating Pongal
- A "Happy Pongal" with a nod to the pot boiling over — the auspicious moment everyone waits for
What to actually write
Adapt these — they work because they name something specific. A line that could be sent to anyone reads like it was.
“Happy Uttarayan! Missing the terrace, the undhiyu, and the yearly argument about whose manja is sharper. Kai po che for me.”
“Happy Pongal! Hope the pot boiled over cleanly and the year ahead is as full. Missing Paati's sakkarai pongal.”
Common mistakes
- One "Makar Sankranti" forward to people who call it Pongal, Uttarayan, Bihu or Maghi
- Ignoring how different the celebration looks by region — kites vs the Pongal pot vs the Bihu feast
Frequently asked questions
Why does Makar Sankranti go by so many different names across India?+
The festival marks a fixed astronomical event — the sun entering Capricorn — but each region built its own harvest traditions around that date long before there was a single national name, resulting in Pongal in Tamil Nadu, Uttarayan in Gujarat, Magh Bihu in Assam, and Makar Sankranti in Maharashtra and the north.
What does 'til gul ghya, god god bola' mean and when is it said?+
It's a Marathi phrase said while exchanging til-gul sweets on Makar Sankranti, translating roughly to 'accept this sweet and speak sweet words,' used as a gesture to reset any friction from the previous year. It's typically said to family, neighbours, and colleagues, not just close relatives.
Why is kite flying specifically associated with Sankranti in Gujarat?+
Uttarayan in Gujarat has built kite flying into its central ritual over generations, with rooftops across Ahmedabad and Surat filling with flyers from morning to night on January 14th. The tradition isn't as central in most other regions that celebrate the same solar festival under different names.
Is Makar Sankranti a good day to send a group family greeting?+
Yes — since it's celebrated on a fixed date nationwide even though customs differ by region, it works well as a single card sent to an extended family WhatsApp group, with each recipient recognising their own regional version of the day.